Digital advertising is the process of promoting products and services to a specific target audience on internet platforms (Google, social media, websites). It is an effective marketing method used to increase the visibility of your brand, reach your target audience directly and ensure conversion.

While SEO agencies ensure that your website ranks higher in organic search results, digital advertising agencies bring your brand to the forefront with paid campaigns. Digital advertising agencies run paid advertising campaigns on platforms such as Google Ads, Facebook Ads, Instagram and YouTube. SEO is a long-term process, while digital advertising provides an instant return.

Google Ads is a platform that shows ads to users based on keywords. Digital advertising agencies highlight your brand when your target audience searches by selecting the right keywords through Google Ads. We optimize your ads with models such as cost per click (CPC) and cost per impression (CPM).

Digital advertising enables your brand to reach large audiences quickly. With the right targeting and optimization techniques, it increases your brand awareness, improves your conversion rates and provides return on investment (ROI). Digital ads are one of the most important parts of your marketing strategy because they are measurable and optimizable.

Digital advertising consultancy involves creating and implementing strategies for your brand to perform at its best on digital platforms. Digital advertising consultants select the right platforms, analyze your target audience and prepare advertising campaigns that fit your budget. Thanks to the consultancy service, the performance of your ads is constantly monitored and optimized.